A journey to CIFF

To sufficiently extend employees' business vision, increase their business awareness and effectively boost employees' comprehensive ability, the firm planned a trip to the 49th CIFF at the end of July.

Driven by innovation and design, CIFF – China International Furniture Fair is a business platform of strategic importance both for the domestic market and for export development; it is the world’s largest furniture fair that represents the entire supply chain, bringing top-tier companies together, promoting new products, ideas, and solutions in order to meet constantly-evolving market needs, and organising events both online and offline, as well as B2B meetings.

From 26 to 29 July, the CIFF covers office furniture, furnishings for hotels, public and commercial spaces, healthcare facilities, and materials and machinery for the furniture industry.

During the interzum, we majorly visited the upstream and downstream decoration exhibitors. We have learned industry trends, such as PP skin-touch decorative film and advanced designs of overseas companies, which laid a strong foundation for the introduction of market-appropriate new items during this expo. We expect to exhibit our innovative products at the CIFF next year.